PRESHaiPRESHai

Research and Insights

Deep dives on AI implementation, automation, channel programs, and the challenges driving transformation across the IT channel.

All PostsAI & AutomationChannel ProgramsMarketingOperationsStrategy & Insights

Featured Articles

Presh Marketing Solutions becomes PRESHai, launches AI implementation practice for the IT channel
Strategy & InsightsMay 4, 2026

Presh Marketing Solutions becomes PRESHai, launches AI implementation practice for the IT channel

Tampa firm refocuses a decade of channel experience around AI implementation, integration, and managed AI operations for MSPs, distributors, and manufacturers.

Read Article
Presh Marketing Solutions is becoming PRESHai. Here's why.
Strategy & InsightsApr 30, 2026

Presh Marketing Solutions is becoming PRESHai. Here's why.

After ten years building Presh Marketing Solutions in the IT channel, we are becoming PRESHai. A founder's note on why the work is changing, and where we are taking it next.

Read Article
Preparing Your Organization for the Next Wave of Channel Transformation
Strategy & InsightsMar 4, 2026

Preparing Your Organization for the Next Wave of Channel Transformation

Channel transformation continues to accelerate. Learn how to position your organization for the changes ahead.

Read Article

All Articles

The Consultancy Approach: Why IT Channel Companies Need Strategic Partners
Strategy & InsightsMar 1

The Consultancy Approach: Why IT Channel Companies Need Strategic Partners

Internal resources have limits. Discover why strategic consultancy partnerships help channel organizations accelerate transformation and growth.

Read Article
Building a Growth Strategy for Channel-Focused Organizations
Strategy & InsightsFeb 27

Building a Growth Strategy for Channel-Focused Organizations

Growth requires more than ambition—it requires strategy. Learn how channel organizations can develop growth strategies that drive sustainable expansion.

Read Article
Distribution in Transition: How Distributors Are Adapting
Strategy & InsightsFeb 23

Distribution in Transition: How Distributors Are Adapting

The distribution landscape is transforming. Explore how leading distributors are evolving their value propositions and operations.

Read Article
What MSSPs Need to Know About Scaling Marketing Efforts
Strategy & InsightsFeb 20

What MSSPs Need to Know About Scaling Marketing Efforts

MSSPs face unique marketing challenges as they scale. Learn strategies for growing marketing programs that match business growth ambitions.

Read Article
The Evolving MSP Landscape: Trends Shaping the Industry
Strategy & InsightsFeb 17

The Evolving MSP Landscape: Trends Shaping the Industry

The MSP industry continues to transform. Explore the key trends reshaping how managed service providers operate and compete.

Read Article
Workflow Optimization: Reducing Friction in Channel Operations
OperationsFeb 14

Workflow Optimization: Reducing Friction in Channel Operations

Workflow friction slows operations and frustrates teams. Learn systematic approaches to identifying and eliminating friction points.

Read Article

Ready to Transform Your Operations?

Let's discuss how PRESHai can help your organization leverage AI, optimize marketing, and streamline operations.

Start a Conversation